• It’s not just about dog gear. It’s about our planet, too.

    From: ruffwear.com Nov-22-2023 09:15:am
    Here’s what’s ahead for our carbon reduction initiatives.
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    A woman runs through a grass field with her dog. She holds the Flat Out Leash that is attached to the Swtichbak Harness on her dog.

    We’re hikers, bikers, and get-outsiders that love exploring wild spaces almost as much as our dogs do. And, protecting these places is part of our core.

    We’re also gear makers, and as such, we have an impact on the environment. It’s our responsibility to not only minimize those impacts, but also maximize the good we can do.

    Because it’s not just about dog gear – it’s about our planet, too.

    READ THE STORY »

    REDUCING OUR CARBON FOOTPRINT

    Here’s what’s ahead for our carbon reduction initiatives.

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    CARBON NEUTRAL BY 2027

    Balancing greenhouse gas emissions with their removal for net-zero emissions across our entire value chain.

     
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    SCIENCE-BASED TARGET BY 2029

    Reach long-term emissions reduction targets informed by what the science tells us is necessary to avoid the most devastating impacts of climate change (limiting the global average temperature increase to 1.5ºC).

     
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    CLIMATE POSITIVE BY 2030

    Remove more greenhouse gas emissions than we emit, and advocate for systemic change that preserves natural climate solutions, builds climate-resilient communities, and accelerates the transition to renewable energy.

    LEARN MORE »
    Abby mountain bikes in Sedona, Arizona with her dogs Kona and Mochi in the lead.

    WAYPOINTS: ABBY CHAN, KONA & MOCHI

    We're sharing the Waypoint stories of some incredible dog and human teams who helped us out with some photoshoots this season. Read on to hear from Abby Chan about her dogs Kona and Mochi – and why they have a connection to this spot in Sedona.

    READ THE STORY »

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