But back to the merch, which is available to you wherever you are. Our expansive online souvenir shop is home to commemorative pieces by our in-house design studio, which play on the aesthetics of classic Parisian tourist merch. T-shirts, baseball caps and a knitted sweater are all adorned with collegiate-inspired PARIS logos. Elsewhere, we use the Eiffel Tower iconography on socks, a tee and a hoodie, as well as rebranding ourselves as “Le Highsnobiety.”