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Now in new styles & natural dyes
The most sustainable denim capsule on the planet returns, harnessing the color of nature.
Exploration #2 of The Jean of Tomorrow uncovers natural dyes derived from madder root and myrobalan nuts, eliminating the polluting petrochemicals and toxins found in common synthetic dyes. We capture nature's earthy tones with ingredients ethically sourced from a farm collective in India, providing central support to the local farmers and their communities.
The new capsule includes a few of our favorite shorts and jeans designed from traceable organic cotton denim in a subdued, good-for-the-Earth palette. Each piece is designed with deep consideration for the environment, combining plant-based materials with eco-friendly wash and dye processes for a collection that is 100% biodegradable and kind to Mother Earth.
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Designed in Los Angeles, California.
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